The 7 Most Important Metrics All Email Marketers Should Be Tracking
You’ve spent much time composing the ideal email marketing campaign. You’re excited to share it with your subscribers! Now, all you need is one more step that may make or break your campaign—creating attention-grabbing email marketing subject lines. Why are subject lines important? These will dictate how many subscribers actually open your emails, known as open rate. Email open rate
Best CRM Software Small Business: Why Should I Care? Does your small business even need a CRM software? Since there are so many moving parts to managing a successful company, getting great tools to help you run everything like clockwork is one of the most important things you can do. Customer relationship management (CRM) software helps you to organize, manage,
Here’s the tricky part about newsletters: you need lots of content with zero fluff. I can tell when an email was just sent for the sake of sending an email – and so can your readers. Good news – I have compiled a list of my top 14 email newsletter ideas that will keep your emails fresh, interesting, and valuable
Introduction To Email Marketing Wouldn’t you agree that the best type of a campaign is on which doesn’t cost you much, but delivers amazing results? Email marketing typically has the best ROI out of all other marketing campaigns. You can get started with email marketing without investing a lot of money, if any at all. You can strategically supplement just
Why Bother With Email Design? Hate to break it to you: we’re in the era of skimming and scrolling! People have increasingly short attention spans and need to see a very special email design to award their attention. Every day, 121 business emails are sent and received on average. In fact, people consume so much information online that you can’t
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